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Learn to Skyrocket Your Future Through Success Principles That Work!
Been There, Done That: Ten Agent Success Principles from a Short Sale Insider is a humorous, short-sale inspired guidebook on how to be a great real estate agent.
Leveraging the many hard-earned lessons from her experience of closing thousands of short sales, real estate broker Melissa Zavala reveals the ten success principles that put her – and could put you – on top.
The values section is peppered with solid business principles to inspire and engage you in a fresh, modern approach to your career. Practical how-to tips to generate more leads and close more deals are woven into entertaining, real-life anecdotes throughout.
You’ll meet Aunt Mabel, learn about the Fosbury flop, and take a roller coaster ride through the wacky world of short sales. Almost too crazy to be true stories about near miss foreclosures, Lady Gaga, and what a chocolate bacon cupcake has to do with your real estate career abound.
Who is this book written for?
- Real estate agents interested in learning more about the short sale niche
- Real estate professionals who want to maximize their leads, deal closings, and careers
- Business people who want to skyrocket into their future using solid success principles that work
This book is NOT a short sale how-to primer, although there are short sale examples and stories within it. The short sale information is used as a springboard, a real life master case study, to emphasize the larger point—to be successful in your career you have to lead with your values, have a great plan, and follow through.
What will you discover?
You’ll learn the value of dedication, the power of persistence, and the need for amazing organizational skills. You’ll discover how your empathy, your professional competence, and even your online social media presence dictate your success. Although you may dismiss some of these skills as “soft,” they are all an essential part of your real estate success toolbox.
With Melissa’s how-to and career planning advice, you will experience, firsthand, what it takes to make it as an in-demand agent in the real estate market. Her roadmap, designed to bring humorous insight, cuts to the point while making the connection between being great in real estate and being great in life.
Online access to exclusive companion resources and additional real estate tips and tools are included.
What Real Estate Professionals Are Saying About Been There, Done That
“This book is not just a ‘how to’ book, but a delightful read full of insights and proven techniques that every real estate agent needs to know. The truths presented along with the humorous stories help us all achieve greater success in this ever-changing crazy world we call real estate. This book should be on every real estate professionals’ must read list.” —Gregg Alexander, Broker Associate, Re/Max
“Melissa Zavala’s wit and wisdom burst from the pages of her latest book, Been There, Done That: Ten Agent Success Principles from a Short Sale Insider. Real estate agents, frustrated with the short sale process, will get a chuckle hearing her struggles and successes. Listening to her stories puts our careers into perspective as we identify with her persistence to overcome obstacles using tactical tips and sensible style. Zavala spares no short sale problem as she relates first-hand both the challenges and the joys of serving her clients. Better than “Chicken Soup,” this heart-warming book will inspire you to learn success skills, while giving you the humorous perspective so needed to stay sane in the short sale business.”—Regina P. Brown, Real Estate Broker, Instructor, and Author of Buy Your First Home: A Step-by-Step Guide for First Time Home Buyers
“As always, Melissa Zavala’s insight and expertise shine through in this well-written book for the real estate professional. She brings her wit and humor to what is typically a stressful career and articulates the topics of importance clearly and rationally. She shares the ever-important traits that the excellent real estate professional should attain in this fast-paced profession. Melissa’s commitment to better this industry is profound, and I love how she shares it through the real world examples in this book.” —Kristen Nicholl, Senior Loan Officer, Superb Mortgage
“This book is exactly what real estate agents need to leverage themselves, challenge their perceived limits, and develop the behaviors that lead to remarkable success. New real estate agents can use this book as a guide to building the habits that will propel them to the top of an industry where the 80/20 rule may be more relevant than in any other field of employment. There are myriads of real estate salespersons and so few great Realtors®. The question is why? Melissa has successfully cracked the code in this funny, compelling, and very real book about the truth inside this industry.” —Geri Bekmanis, Realtor®, Keller Williams Realty
“Through real life anecdotes and years of successful experience closing short sales, Melissa consistently offers valuable coaching for real estate professionals. While most Realtors® and brokers were avoiding the distressed market, and short sales in particular, Melissa embraced this niche market and developed an important professional service for Realtors® and distressed homeowners. Her book offers practical and time-tested principles to help real estate professionals excel in any market!” —Mike Gassaway, Realtor®, Pacific Pinnacle Real Estate Services