For some people, your Facebook cover photo may focus on family. For others, it may focus on hobbies. For a third group, your Facebook cover photo may focus on business—telling the world what you do through imagery. They do say that a picture is worth a thousand words. Given the fact that most people prefer visuals to the written word, real estate professionals need to be craftier than ever when it comes to getting the word out about the services they provide.
Keeping in mind that if you oversell or are constantly talking real estate people may run the other way, your Facebook cover photo may be a good way for you to remind people that you are in the real estate business. Whether you want to include a city skyline, an ocean view, a property photo, a photo of you with clients or something else of your own design, there are some great ways to soup up your photo by adding text and effects. You want your Facebook cover photo works for you as a lead generation tool—even when you aren’t on Facebook.
The video below courtesy of Breakthrough Broker, goes though a great online platforms that helps you edit your timeline cover photo. Have a look and then try to employ some of the tips and he provides.
Last but not least, don’t forget that if you are tooling around the Internet looking for a photo, you cannot just use one from the Google image bank or another website. There are plenty of sites, such as the flickr creative commons, where you can find images that you have permission to use. It’s just like high school and college: if you take someone else’s work and pass if off as your own, you’re probably gonna get busted.
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